Fashion has always been a hotbed for creativity and innovation. From the invention of the sewing machine to the rise of e-commerce, technology has automated every aspect of fashion.
Today it is easier than ever for consumers to obtain clothing and accessories that otherwise would have been unavailable to them locally. Technology has transformed the way people shop. It has reshaped the whole process of shopping by providing a user-friendly platform where people can shop without even stepping out.
Well, it is evident that fashion technology is today growing at a faster pace than ever.
Fashion is like eating, you shouldn’t stick to the same menu. -Kenzo Takada
Clothes Finder App | Live Your Fashion Dreams
If you thought online shopping is the height of fashion technology, think again.
According to the latest trends, the Clothes finder app is the new wave in London’s fashion technology.
The concept is simple– if you see someone wearing a beautiful dress, take a sneaky snap of the outfit and let the clothes finder app search the dress for you. It will show you the same item, or similar items, to purchase. It gives suggestions from where you can buy something similar.
It means you no longer have to gather up the courage to ask a stranger where they got their incredible Little Black Dress from.
The clothes finder app uses image-recognition technology. This software has been used in security and marketing for a number of years. But the move into fashion is seen as one of the first steps in widespread fashion technology.
Fashion is part of the daily air and it changes all the time, with all the events. You can even see the approaching of a revolution in clothes. You can see and feel everything in clothes.-Diana Vreeland
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Shazam for Fashion | Clothes Finder App in the UK
Identify Clothes Using Style Match
Online fashion retailer ASOS launched a new feature Style Match, a visual search tool to find clothes with one quick tap. All you need to do is upload a picture or snap one and the app does the rest. It finds similar clothing items based on the photo, but only shows you, products offered on ASOS.
Another Great App to Find Clothes: ASAP54
Asap54 helps to find clothes that you like around you in the physical world. You take a picture of them with your phone and let the app find you that exact piece, along with a bunch of others that are similar. ASAP54 was officially launched in the year 2017
Daniela Cecilio, founder of ASAP54 said,
The app was born out of frustration of not being able to find a pair of Chanel sunglasses she’d seen on someone.
Find Your Next Outfit with Snap Fashion
It was launched during London fashion week in September 2012. When a picture is taken of a shoe or a piece of clothing, the software analyses it by looking at the color, pattern, and shape, and tries to find a match on an existing database of products from 170 sellers. They range from high street retailers to luxury London department store Harrods.
The groundwork of Snap Fashion was started at the University of Bristol in southwest England.
Jenny Griffiths, founder of Snap Fashion said,
I think it is really fascinating. It is also someone’s job to push technology into consumer spaces because we are wasting the tools (smartphones) we are carrying around every day,” .
Numerous players are trying to reach the tipping point in the field of clothes finder app but none has succeeded fully. Glitches happen, as fashion from a technical perspective is very difficult for image recognition.
Mark Hughes co-founder of Style-Eyes said,
You may not find the excat outfit sometimes. Clothes change depending on the way someone is sitting or from the direction the picture has been taken.
Well, people are still in wait for a clothes finder app that works without any glitch.
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Technology is scaling tremendous heights and with it, the fashion industry of London. Since London is home to fashion enthusiasts, every new fashion trend or invention has a high chance of acceptance here. And, the clothes finder app is a highly rewarding business idea.
What can be better than an app that allows fashion-forward Londoners to get someone else’s outfit with just a few clicks without even speaking to them.