Using a White Label Software App partner lets you offer business apps to clients without the risk of starting your own company. See how it can work for you.
If you’re paying for the white label privilege, putting your brand’s name on a product that someone else developed is completely acceptable…and advantageous for many reasons.
Let’s take a look at how white label software can change your business fortunes!
What is White Label Solution?
A white label legally permits you to place your brand name on a product or service that someone else produced, typically for a nominal fee.
White labeling allows you to offer products and services without having to spend the time and money on designing and developing them yourself.
It is used extensively throughout most industries, from foodservice to business marketing.
In many cases building a customised solution from scratch in an attempt to meet the exact specifications of your business can be a setup for failure.
What Is Meant By White Label Software?
White label software refers to a product or service that is produced by one company but rebranded and sold by another company under its own brand name. In other words, it is a product that is created by one company and then sold to other companies to be used or resold under their own brand.
Advantages of white label software:
White label software can be customised to meet the specific needs of the reseller’s customers. The reseller can modify the software’s functionality, design, and features to make it more suitable for their target market.
Faster Time to Market
By using white label software, resellers can quickly launch new products or services without investing the time and resources required to develop their own software.
White label software is usually less expensive than developing custom software from scratch. Resellers can save money by leveraging the work of other companies.
Resellers can leverage the brand recognition of the white label software provider to enhance their own brand. By offering high-quality software from a well-known provider, resellers can increase their credibility and reputation in the market.
Disadvantages of white label software:
While white label software can be customised to some extent, there are limits to how much the reseller can modify it. This can be a disadvantage if the reseller’s customers require highly specialised software that cannot be provided by the white label provider.
Dependence on the Provider
Resellers are dependent on the white label software provider for ongoing support and updates. If the provider goes out of business or stops supporting the software, the reseller may be left without a viable product.
Resellers have less control over the software than if they had developed it in-house. This can be a disadvantage if the reseller wants to make significant changes or modifications to the software.
While white label software allows resellers to rebrand the product under their own name, they may be limited in terms of how much they can customise the software’s user interface and design. This can make it difficult for resellers to differentiate themselves from other companies using the same software.
Why Would You Want a White Label Software App?
Software can be used immediately – Save time and money
If you wanted to make an app for your business and decided to create one, how long would it take to complete? The companies offering white labeling have already completed the development process for these apps. They have already built, tested and sold it to different companies. Hence the success rate is there for you to see.
This also means you can start with a finished, white labeled product rather than take the time to develop the technology yourself.
Add a new revenue stream
Perhaps the most obvious and tangible benefit is that it creates a new revenue stream for your company.
Since you have a new offering, you’re able to give more to your customers and get more in return.
You can have prepackaged solution that meets the customers needs immediately.
Also Read : Become an IT Reseller @ Appscrip
Easy to brand
White label solutions can help you utilize your business’s unique branding to offer a product or service without investing in infrastructure or technology.
This allows you to create:
Set your own pricing
Advertise your products — exactly how you want them — without spending any time on development!
Your customer does not have to wait for you to set up a design studio. You are ready to get going immediately which means no loss of customers.
The result: You can focus on building your brand and selling services while simplifying the conversion path for your customers.
By NOT considering a white label solution you will:
- Reinvent the wheel, making mistakes others made.
- Dramatically slow down your time to market, as you troubleshoot and increase your learning curve, outside your core competency
- Spend too much money developing tools and solutions that already exist
- Miss out on resources and expertise in the specific space where you need a focused solution
Appscrip’s White Label Software Model
|Apps will be setup under your brand name and deployed on your app store / play store accounts|
|Website will be in your brand name. Will be setup under your domain name.|
|Server hosting will be yours and not Appscrip’s so you will also have full control over access and the data-base.|
|One time fee will be charged for the app.|
|Support is free for 60 days post release to the stores.|
|Support fee post 60 days is $500/month for full tech support and updates. You will not need any other tech team to manage the product.|
|Source code will not be provided for the product.
Option to buy out is available by paying the difference in amount between the price of the app with code.
E.g. if price of code is $10,000 and white label is $5000, you can pay $10,000 – $5,000 = $5,000 to acquire the source code in the future.
It’s a very profitable venture especially if you are an entrepreneur, just starting out and do not have any idea of how to start your business.